Best Practices for Business Branding in Local Business Pro
Create a consistent, professional brand presence across your AI, documents, and customer communications in Local Business Pro.
Quick Answer: Use a high-quality logo, set colors that match your existing brand, write your business name consistently, and ensure all contact information is accurate. This creates a unified experience across all customer touchpoints.
Why Branding Matters
Consistent branding builds trust. When your AI, estimates, invoices, and communications all look and sound cohesive, customers feel confident they're dealing with a professional business.
Logo Best Practices
- Use your official business logo, not a personal photo
- Upload at least 400x400 pixels for crisp display
- PNG format works best for logos with transparency
- Ensure the logo is readable when displayed small
- Avoid busy backgrounds that compete with text
Color Selection
- Primary Color: Your main brand color (used for headings)
- Secondary Color: A complementary color (used for backgrounds)
- Accent Color: A pop color (used for buttons, highlights)
- Match colors to your website and marketing materials
- Ensure sufficient contrast for readability
Business Name Consistency
Use the same business name format everywhere:
- Choose: 'Smith Plumbing' OR 'Smith Plumbing LLC' OR 'Smith Plumbing Services'
- Use the same version in Business Details, AI configuration, and documents
- Your AI will speak this name exactly as entered
Frequently Asked Questions
Q: Should my AI receptionist name match my branding?
A: The AI has its own name (e.g., 'Sarah'), but it always represents your business by name.
Q: Can I have different branding for different services?
A: Currently branding is company-wide. Use one consistent brand across all services.
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Last updated: February 1, 2025